Key Chain Audi

Four interlocking rings, pared back to something that will live on a bunch of keys — the badge of the Ingolstadt marque reduced to its simplest recognisable form. It is the sort of small piece that gets made the week someone collects the car, and then quietly rides around in a pocket for years afterwards. Keyrings earn their place through repetition rather than drama. This one hangs next to the house key and the fob, gets glanced at across a car park, and settles the question of which set of keys is which using nothing more complicated than an outline. Because it is a single-file download, it is easy to run off more than one: something for the driver, something for the spare set that lives in a kitchen drawer, and one more for whoever borrows the car at the weekend. A cheap, well-judged gift for an owner or an enthusiast.