Oneplus Keychain

The OnePlus emblem — the boxed, stylised one-plus mark the brand has carried since its invite-code and forum days — worked up as a keyring for the sort of owner who is rather more attached to the maker than to the handset. Brand keyrings sit at the practical end of this category. It goes on the house keys, on a bag zip, on a lanyard at the office, or into a bowl of small giveaways at a user meet-up, a phone repair counter or a trade stand. The clean geometry of the logo is what carries it at this size: a bold outline and one clear symbol inside, nothing fussy competing for attention. As a gift it aims squarely at the person in the group chat who defends their phone choice with rather more energy than the argument really warrants.